design
Avoid Clichés: Destroy The Web 2.0 Look
What happens if an aesthetic gets over-used? It becomes a cliché. (That’s bad.) This is what happened to rounded corners, reflecting logos, diagonal stripes, also known as: The Web 2.0 look.
Elliot Jay Stocks gives good advice: Destroy the Web 2.0 look - and thereby avoid clichés.
Here’s how, and why:
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My name is Peter Bihr. I live in Berlin, Germany. As a freelancer, I consult on web strategies, communities, blogging and social media. In this weblog, I jot down random thoughts, ideas and news. Hopefully, you'll find some are interesting for you, too. 