Nobody is interested in your Social Media stuff
7 harsh realities in Social Media View more presentations from Bart De Waele. It’s a truth that needs to be said, over and over again. And then once more: “Nobody is interested in your social stuff, as long as you do not interact constantly, honestly and wholeheartedly.” Great deck by Bart De Waele. (via)
What the F— is social media?
What the F**K is Social Media: One Year Later View more documents from Jacquelyn Cyr. A nice little presentation about the power of social media. It’s trying to me a bit more provocative than it really is, but the fun pictures make up for it. Some good stuff in there. (via). (Also, just after posting [...]
Webby Awards: Wrap-up & Slides
So last night I was at the German Webby Awards event in Berlin. (Thanks to Upside, the agency that serves as the German Webby ambassador, for inviting me as a speaker. Also, thanks to David!) What the Webby Awards do these days is branching out internationally. A logical step, if you ask me. So how [...]
Next-generation marketing: It’s the groups, stupid!
David Cushman of Faster Future has this neat presentation about how PR works completely differently in networked environments, like on the web or mobile devices. It’s all about group behavior: Adapting Brands To The Networked World View SlideShare presentation or Upload your own. (tags: internet network) David Cushman: Adapting brands to the networked world. (via [...]
Tooltips for syncing slides and video
VCASMO is a pretty neat tool to sync video and slides. Just sayin’. VCASMO syncs videos fromm youtube or similar sources, and slideshows from slideshow.com. It’s a great little mashup, the results can be embedded either 440 pixels wide (as seen above) or 850 pixels wide: Then there’s the Adobe Air based service Parleys, which [...]
Presentation: “What the f**k is social media?”
Always a big fan of neat visualizations, particularly of complex topics, I found I really liked this 101 on social media by Marta Z. Kagan. Titled “What the f**k is social media“, Marta gives a quick, easy-to-understand rundown of the basic terminology paired with well-presented thoughts on why social media matter: | View | Upload [...]
Slideshow: Free Traffic. Social Media Marketing 101
At Web 2.0 Expo San Francisco, Muhammad Saleem gave this great presentation on Social Media Marketing. It covers the basics as well as some advanced background info, like about the Digg algorithm. | View | Upload your own For further reading make sure to check out the references he kindly provided. (via Matthias Henze)
Your Brand Is: Their Gut Feeling
First, a brand is not a logo. Second, a brand is not an identity. Finally, a brand is not a product. A brand is a person’s gut feeling about a product, service, or organization. (…) It’s not what you say it is. It’s what they say it is. Good stuff. And straight to the point. [...]
Forrester: Online Community Best Practices
| View | Upload your own Forrester’s Jeremiah Owyang shares this great presentation about Online Community Best Practices. It’s 51 slides packed with useful advices for those of you who are planning to launch an online community of any kind. Note that this presentation won’t save you proper consulting and/or experimenting. But it contains excellent [...]
